Let’s Talk Bras

I can’t really participate in the whole “no bra thing.” I would love to — the idea feels romantic and summery and carefree and whatnot, but the reality is that my chest needs at least one layer between skin and gravity.

The other reality is that I hate shopping for them. In a wardrobe of lord knows how many shirts and dresses that require a little up-and-at-em action (or at the very least, tops that border on public indecency should I find myself braless and in an air-conditioned room) I wear an astounding five bras ONLY throughout the entirety of the year. The other few in my possession are from high school and could possibly come in handy if anyone needed to re-stuff an old mattress. This leaves me with two soft bras, two “pretty” bras, and one strapless for a total of 5 pathetic bras for 355 ample-chested days a year. (I’ve eliminated a few days for YOLO moments and running errands in sweatshirts.)

As a 26-year-old woman, however, I’ve recently decided it’s high time to up the chested ante. It’s especially important as we approach an age where tech companies are like, one sneeze away from making x-ray glasses a “thing, ” enabling everyone to see London, France and my underpants at the airport. You know they judge your socks so why wouldn’t they judge my over-the-hill bra?

Before technology allows for that, however, it’s already narrowed chests down to a sort of science, and one bra company called True&Co. took it a step further by narrowing that down to a quiz.

I hate quizzes but this one was easy. There were pictures, there were boob facts (did you know over 40% of women have two different sized breasts?), and in less than a minute this site had nailed down my size, shape, padding preference (none, thnx) and also had a solid grip on my general brasserie aesthetic…which is more or less that if I can’t not wear a bra, I want to wear the least cup-y bra available. This peach one by their own line Uniform does that trick. And it comes in grey — so I’ll take both please. (That means now I have 7 bras.)

If I can’t go bra-commando, then I also want the most feminine one they’ve got. I also want one that I’m going to wear every day under loose tops but no one can say anything about it because it’s so dang pretty. (We’re at 9 now. My girl-group is growing.)

And finally, just in case technology is moving faster than I realize, I want one serious crowd pleaser should airport security get any tighter. One that says, “Yes my socks are mismatched and I have toothpaste on my shirt, but holy hannah, would ya look at my bra.”

It’s like they say: if you’ve got, it flaunt it.

(And for the record, now the bra count’s 10.)

Part of a collaboration with True&Co. 

  • Tara Edie

    Nothing feels as good as knowing you’ve got the laciest, raciest, flirt-under-your-shirt, cream if the crop, barely there bra on beneath your blouse. Who cares if no one sees it, it just feels so damn good.

    Braless? No thanks. I invest in the chest!


    • Amelia Diamond

      I like that! invest in the chest!

    • Lua Jane

      Damn right! I do the same. I like simple, a tad bit boyish clothes, so the only sexy bit stays what I wear underneath. Lacy, silky, frilly, in blush or greige. Sometimes even bought on my occasional Paris trips.( I take very good care of those, so they live longer). It really can lift my mood as well as my barely there chest. 🙂

  • Maria

    I need to try this asap. My bra straps are falling off my shoulders as I type.

  • GapToothedGirl

    I like nude bras…they work always great!!

    XOX, Gap.


  • Cara

    Shopping for bras is such a pain!! Totally agree with you…
    xx Cara

  • Sometimes I wish I could invest in a chest, but other times I’m glad I have somewhat of a jane birkin-y chest. It really depends on which garments I’m interested in.

    • Amelia Diamond

      You can go either way!

  • I think its great to embrace the bra as not something that is functional (although it is!) but something that is fashionable also. It can function, make you feel beautiful and add to your over all look all at once redefining the name Wonderbra as we know it ! 😉


  • I have moderately sized boobs so I do have to have some support on a daily basis! My wardrobe is composed of fully functional bras (good coverage, comfortable, blah) + racy ones (fancy colors/laces mostly). But I don’t care much about bra color showing through though. If men can have their undershirt/boxers peek out why can’t women’s undergarments show through?! Another thing, I don’t like pushup bras because my experiences have been…uncomfortable.

  • I love lacy bras- they are sexy and unique at the same time!




  • Katie

    I was in major need of a new bra so I went to Journelle over the weekend. I hadn’t ever been properly measured for a bra because I was CERTAIN that I was a 36DD, but when the nice woman at the store offered to measure me, I obliged.

    Thank god I did! Turns out I’m a 32G, G as in… great? I’m still getting used the the fact that my boobs are a G, but I’m so grateful that I know because this new bra I got has changed my life, it’s sooo much more comfortable effective.

    Long story short, get a proper fitting, ladies!

    • Amelia Diamond

      I know it’s crazy how important that is and kind of scarier that we walk around forever not knowing. Boobs are complicated. Yay for finding your size!

    • Megan

      I work in a bra shop. This story is so familiar.
      People have preconceived ideas that a DD is huge but this isn’t really true. A 30DD is soooo much smaller in the cup than a 38DD and people move to larger band sizes in order to get a bigger cup.
      Moving from a 36DD to a 32G is only an increase of one real cup size even though it sounds like it must be much bigger.

      Follow this advice and get fitted! Or at least do it at home yourself.

      • Amelia Diamond

        srsly fascinating!! it can make such a diff.

    • Kim

      You should try Le Mystere bras.

    • Amelia Rimera

      I recently had a same crazy discovery finding out I’m a 32F, and I’ve had such a hard time finding cute, free, feminine bras that also fit me. I’m 19, my boobs really aren’t that big, despite the letter F, so I really don’t want a bra that feels or looks like it’s holding me in. I noticed there were a lot of bralettes on this list. Do any of you have suggestions for fun bras or bralettes that will fit slightly bigger cup sizes and smaller bands? Send me your favorites!

  • Paulina Villalpando

    I have about 5 bras too! And struggle to buy ones that fit! It’s so annoying to be a girl sometimes. http://www.thepaarblog.com/

  • BethanyBeach

    I love True & Co! I have a new obsession with lacy, black or red bras so it works out perfectly! Etam (French-based) has great bras for low prices too!

  • Thanks! I need to try these!

  • Victoria

    I’m on the flat-chested end of the spectrum and True & Co has some awesome bralets. My favourite lace bralet is from Aritzia – most comfortable thing I’ve ever worn!

  • purplepotato

    Linda the Bra Lady changed my life (from a 32C to a 30E). The band where the cups meet touches my skin for the first time since 5th grade. This is revolutionary, especially when it comes to the impact of proper separation on summer boob sweat. http://www.lindasonline.com/

  • I’ve been making some upgrades to my bra collection-comfortable and cute!

  • donn

    this is sexy and elegant in the same time
    jual tas selempang wanita

  • I completely understand your sentiments in this post! I gave up on padded bras about 3 years ago, and have never looked back. Tried some old VS ones and I was in hell for that day. And I am regarded as a “busty” lady. Something about the lace and almost the feel of not having a bra makes the experience so much more enjoyable.

  • True & Co. doesn’t carry my size yet. 🙁 I’ve been anxiously awaiting for months….it’s a great concept as I agree, shopping for bras is possibly The Worst Thing Ever.

    Love, Gigi
    Dolce and Gabriella

  • frenchie

    Thanks Amelia, now i want all of them….

  • You’re right! Bra’s don’t take up much room in your closet so there’s no reason why you shouldn’t have one for every occasion/outfit/mood/whim. For lingerie inspiration you should visit http://www.lingerielafemme.com

  • Caroline

    I’d recommend going for the French brands: they know how to make a good and sexy bra! Plus, if you want to feel French and not only on Bastille Day, that’s a good way to get started.

  • I love that this company offers stuff in my ridiculously unorthodox size – and they don’t look like granny bras. 🙂

    Might have to dive into this website after I move – not sure I have room for even one new bra right now! 😉

  • Can’t really do with the braless attitude too but one of the best bra brands out there is definitely “What Katie Did” with their 40’s and 50’s bras. They are glamour, feminine and more different than that is around now.

  • Calliope & Clio

    “Invest in the chest!” … I love it!…But certainly bra shopping can be a little like shopping for denim on ‘day 1’. If you do it a bit more regularly (ie times > 5 in the drawer) you get to know your size/style (barring any major body changes).

    Incidentally, I am in love with one one of the bra you have pictured here: Elle Dentelle…Amazing!


  • Anna

    The shop looks great, but there isn’t much there for a 30A

  • Nadja

    Try Marlies Dekkers! Great fit and quality as well as gorgeous details. After years of wearing uncomfortable bras this was quite a revelation, I love every single bra I have bought from that brand (>20…). Alternatively, Lascivious has cute and playful stuff, too.

  • serly

    great posting, need to try this !
    jam tangan pria online

  • noboobs

    I’m all about the braless (and my chest can afford it) but have recently thinking about supplemental bras just so I have something pretty to wear, a dirty little secret at times. 😉

    Any I’m *really* loving Luva Huva (https://www.etsy.com/shop/luvahuva?ref=shopsection_shophome_leftnav) and these guys for the love of sheer (https://www.etsy.com/shop/luvahuva?ref=shopsection_shophome_leftnav)

    Still, I would really like a professional bra fitting

  • Kim

    I love the Ongossamer Bare Illusion bra!!!! I just went to Ongossamer.com & it’s $3 bucks cheaper with free shipping!

    • OG luver

      have you tried the sheer bliss bra from OG? my new fav! (plus, if you sign up for the emails you get an extra disc.) i have a smaller chest and love the way on gossamer fits.

  • Caitlin

    The Elle MacPherson Dentelle bra is my favourite! In Australia there is also a brand called Pleasure State which has a great variety of bras for well endowed ladies, I think they have an online shop?

  • june

    I’ve yet to find the perfect bra, namely because I want nip coverage but not an entirely padded cup – they’re hot. So I’ve taken to…sigh, the shame… McGuyvering my bra cup by wearing a silicone nip pad inside unlined cups. I don’t want to think about what would happen during an unexpected hospital visit..

  • naturalfoodnew