As with clothes, the way you decorate a room expresses your personality. In its most ideal form, it signals to guests how you interpret yourself. In this round of Real Cool People, Real Cool Apartments, we check out the Bastille home of creative director Amélie Pichard. Our intentions behind the creeping: to learn what she’s all about.
Neighborhood, # of rooms:
Bastille (in Paris), 4 rooms
How long have you lived here?
Already 10 years! I’ve built my brand here and then opened a store, which meant I was finally able to move all of my merchandise outside my flat.
What do you like about the neighborhood?
My neighborhood is a village. I love living like a girl in a countryside. Everything I need is nearby and I know all my neighbors. I like that.
Who do you live with (animals included)?
My boyfriend Julien joined me here one year ago, but my Persian cats Sailor and Lula have lived with me for eight years.
What did you think about when decorating?
In the 10 years that I’ve lived here, I’ve changed the style of my flat 10 times. What is now my bedroom used to be my living room, and what is now my kitchen was my office. That’s what happens when you move in with someone who had a whole apartment to themselves before — you have to reorganize or else nothing would fit! In terms of decor, I have a lot of stuff from antique markets, thrift shops, Emmaus, and family. I never buy new things except bed sheets, cooking tools and towels.
What do you do for work?
I am the creative director for my eponymous accessories brand.
If we were a fly on the wall of your home for a weekend, what would we typically see?
Me, horizontal on my bed with my cats on top of me.
What do you think your home says about you? And how do you want visitors to feel when they walk into it?
I want my home to have very good vibes. Everyone feels good when they visit me. Only cat haters don’t feel comfortable 😉
Where is your favorite place in your home and why?
For me, it’s my bed. That’s where I read, watch the world, sleep and chill. For my man, it’s the kitchen, where he cooks for the two of us.
What are your favorite home “scores”?
I love my antique rattan lounge chair and my neon baguette light. I also treasure all my vintage items that I bought on my road trip through the U.S. I love how easy it is to shop vintage in America. Ultimately this eclectic mix of pieces makes my flat look like the house of a great aunt…
What’s something about your home you want to change and why?
I want to put my bed back in the bedroom area where the window looks out on a yard. I crave more silence as I get older.
What’s something you’ve been looking for forever but still have yet to find?
Where do you look for decorating inspiration?
In old books and on Instagram.
What’s the best piece of decorating wisdom you’ve ever heard?
“Less is more. But too much is cool.” The architect of my shop, Marion Mailaender, told me that one day. So Pichard!
Photos by Bertrand Fompeyrine.