Is It Just Me, Or Is Fashion Finally Really Fun Again?

That’s fun with a capital F.


I haven’t had this much fun shopping since neon was a neutral and you were nobody if you didn’t own at least one pair of studded epaulets. The thing is, I’m buying white blouses and grey jackets and blue jeans – the tofu equivalent of clothing (which is to say, only really good when peppered with the right dressing. Pun so intended) – and feeling really full (RT @myself, pun so intended).

How great is that? To find ardor in the very items we just last week, in a nod toΒ the teardown of investment shopping, designated as “boring”?

Even better, that demonic hankering to consume or at least peruse new items has finally resurfaced, having been oddly absent since, yes, the epaulets. (In fact, it just occurred to me that the reason I am such a Yoox-zealot is because it provides me with the opportunity to go back in time to the merrier days of fashion’s (mis)adventures where I can retrieve that which I foolishly missed.)

And while those have-to-have-you-or-I’ll-die butterflies are coming back, I’m still somewhat unsure about why.

On the one hand, fashion is at the helm of its most recent renaissance, finally terminating the percolation period and allowing The Era of Minimalism – and the white turtlenecks and crepe pants (sometimes with fringe detailing) that come with it – to settle on our body parts.


But wait a second, when has a pair of high waist, light wash flare leg jeans ever looked this fresh? Especially when paired with the most prosaic of black sweaters?Β When have either items ever elicited an un-ironic “hooray!”?

It seems like individual articles of clothing are being given their shining moment. An opportunity to speak for themselves rather than the larger picture (e.g. the mixed bag of nuts, layers) and stand out for no reason other than the fact that you’re wearing three garments instead of sixteen and therefore, spectators have nowhere else to look. Though it should, of course, be noted, that with fewer layers comes better attention to detail which is where the oohs-and-aahs of craftsmanship can really flourish. Is there really enough excitement in that, though?

Well, duh.

I want to liken my relationship with this new era to the way I feel about David Sedaris’ writing. Why? Because what you read is what you get and when you’re done, no jokes, innuendos, or author-inflicted opinions have gone misplaced. His vocabulary is robust but never too ambitious. The stories are alluring but never too complex and when he’s headed toward a punchline, you’re always right there, headed toward it too. After reading Sedaris, the overall affect is that you’ve become a clearer, more fluid thinker yourself. Such is his power.

Now, if you’re wearing the Sedaris equivalent of an outfit (see: a double breasted blazer, high waist pants and a grey sweater) the point still applies. The outfit says what it needs to. But what is most valuable is what incites your wearing said outfit, which is a streamlined, clear-cut vision of what you want to look like. Without options in a million and one different fabrications and silhouettes running amuck, you are given the opportunity to very clearly hand select who you want to be without erring. And because you don’t have to focus on the direction you’ll take as a dresser (there is only one…direction, that is), there’s more time to hone in on the substance of your premeditated identity.

See, you’re articulating an already fleshed out point now, instead of just finding yourself dropped at a cross-road, left to tinker with some tofu.

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  • (This is a story of a moose who just bought a huge black cashmere scarf to wrap around itself and hide from the complexities of life:)

    I feel the same about food. To be specific: yesterday, we ate pasta with goat cheese and cherry tomatoes. Nothing a celebrity chef would call food. But. The pasta had a great taste of its own. The tomatoes were (still) delicious. Same goes for goat cheese. .And I felt happy. And that was that. πŸ™‚

    • brunetteletters

      I love how you compare fashion and food haha…Yes, even if it’s simple, it can still taste better than what a professional chef can create.

      • I guess they … make the same hormones happy. πŸ™‚ I might be wrong, though …

        • brunetteletters

          lol…yes i’m sure you’re right haha!

  • Hannah


  • I’m finding it a bit more fun nowadays, too. Maybe it’s the simplicity of it that makes me less nervous about shopping and dressing – there is less to know about, less to stress about. There seems to be less stress about getting things “right,” and more about making clothes work for what we need them to do. I’m not the best at working with brand-new, just off the runway trends, so it’s nice that I no longer feel like I need to.

    Now, off to go buy some flannel shirts, black pants, and maybe a neon tshirt or five. πŸ™‚

  • Alice

    It’s more fun because I don’t get anxious when I don’t have the new thing but take pride in wearing a classic Ralph Lauren cashmere cable-knit and an APC a-line skirt. I think when a woman knows what she wants, there is no need anymore to take risks. Period.

    • Leandra Medine

      Really astute point. No MUST-GET-(insert item here) anxiety. Or not much at least

  • It is a lot of fun indeed! There are so many things I like I’m getting the headless duck syndrome (running around like a lunatic in shops)!

    Mafalda ❀

  • CarolinaG

    I loved it!!!

    I’m posting looks from L.A. and accessories:

  • Thank you for the David Sedaris analogy, he’s one of my favorite authors.

  • Amelia Diamond

    all i want to do is wear the Sedaris equivalent of an outfit!

  • Anastasia
  • jaclyn

    Its fantastic! i did too feel a little bit in a rut, uninterested but as cliche as this may sound the moment I picked up your book I thought I was a “Man Repeller” not in a creepy way!

    check out my blog:

  • LC

    This is my most favorite post ever!! Agree everywhere.

  • Namrata

    Minimal dressing can never go out of style. But unlike what most people think, its not always easy to carry off minimal because not every thrifted fitted blazer can look like Armani. The quality of the clothes here makes a distinct difference, which when you wear loud neon colours, or clashing prints can sometimes be overlooked.


  • Sonya

    Could you go and check out my fashionblog?:)

  • jacqueline eisenhauer

    I love the comparison between Sedaris and outfit ideas πŸ™‚ btw, is that Chiara Ferragni in the first pic?

  • JiaoJiao

    I had to stop myself from pointing out the dress with the fake-tied sleeves to my friends and roommates, but it won’t stop me from gushing on here! I love the fact that fashion is indeed more, “fun”, but I love the fact that you brought up how the clothes that we all rave about is the tofu of all clothing. Bland, boring, and basic, which happens to be the exact opposite of what we see in these new, minimalist clothing. Recently, we see basics in tops and pants, but with excellent hems and cropping to make it very modern and exciting to see. You said dressing and sauces are what make the tofu taste better, which I think is why designers have been leaning more towards the minimalist side, because it is a blank canvas where we can apply our own accessories and make the clothes our own.

  • sara

    me too! i feel as though i am shopping and looking at more simplistic items and loving them because you let it speak for itself. i know that it has been a while since i have enjoyed shopping this much and the styles out now are just fantastic. bravo.

  • RedsBoutique

    It is super fun right now…. Especially in this Autumn season were we can layer ourselves crazy in #NYC

  • Mandi

    Yes! Even if it’s absolutely crazy and out there, fashion is definitely fun again!

  • Pauline Mendes

    Its just you.

  • This may be totally off topic but I seriously love buying all these tofu equivalent clothing’s too but having such a dilemma when I go out for a night out with my friends. THey always beg me to dress up and in my mind I’m already dressed up!! Do I have to get into a tight fitting dress or skirt and a fitted top, pants, etc to be considered dress up? I feel like if I’m feeling really attractive with my relaxed fitted clothes, then I’m probably dressed up.. Hrmm feeling peer pressured. πŸ˜› My rant of the night. hah

  • I am currently happier about a cropped Helmut Lang black sweater and ripped black jeans than I have been about any outfit I’ve worn in recent history, so I’d like to just +1 this entire post.

  • I was just thinking about this very phenomenon the other day! For a while, I had no desire to shop, I would try because I was bored of what I already had, but would come out empty handed and frustrated that I didn’t like anything enough to take it home. Now, I want everything! And they’re all minimalistic closet staples with a twist. I’ve never been more inspired and I feel like I’m finding myself again